“As Bitcoin becomes economically material, pure self-custody becomes less sovereign, not more.”
Bitcoin promised transactional sovereignty, but what happens when early adopters hold wealth beyond imagination? Founder and CEO Matt McClintock unpacks the “sovereignty paradox”—how to retain control over Bitcoin wealth while structuring it for long-term impact. We dive into Bespoke’s approach to navigating Bitcoin’s unique challenges and unlocking investment opportunities.
Transcript
Legal disclaimer.
Speaker:Bespoke Group investment advisory services are offered only through Bespoke Advisory,
Speaker:an SEC registered investment advisor. Everything we share here is just for information and education.
Speaker:It's not investment, legal, or tax advice. Bespoke does not offer or solicit investment services to the general public.
Speaker:And as always, investing comes with risk, including the possible loss of principle.
Speaker:Today I'm speaking to Matt
Speaker:McClintock, Bespoke's co-founder and today we are going to clarify exactly
Speaker:Bespoke's relationship to Bitcoin. Matt, when I have been out in the world
Speaker:and people ask what we do and I say, you know, we're multi-family office, like
Speaker:I've kind of, you know, figured out how to try to explain what we do without pigeonholing us. And it's like, yeah,
Speaker:but you know, we're different really because we built around Bitcoin. And then there are all of these
Speaker:assumptions that are made and they're like, "Oh, okay. So, you're a crypto investing firm." I'm
Speaker:like, "No, no." And you know, and it's like, "Oh, you know, what crypto is it's so volatile and like you know, God, like
Speaker:how can you even like build around that?" And I'm like, "Well, you know, it's we're not really, you know, so
Speaker:maybe what we should do is like explain what we're not and what we're not doing." Um, but also I think a great
Speaker:way to start is just like Bitcoin came to us, Bitcoin came to you and then we built around it. So, let's
Speaker:get really specific about our relationship to Bitcoin. Yeah, that's great. I love that. Yeah, I
Speaker:itcoin came to me slash us in:Speaker:I wasn't looking for it. I was minding my own business, having a great law
Speaker:practice with a friend of mine, Jonathan. And um we had an opportunity
Speaker:to work with a very affluent family who just happened to have a whole lot of
Speaker:wealth in Bitcoin. And at the time, it was like a record scratch moment for me.
Speaker:I said, " I'm not sure I even I'm not sure again. This is now eight years. Is
Speaker:that right? Yeah. Eight years ago, I'm not sure that I had heard the term
Speaker:Bitcoin. Certainly hadn't thought about it enough to form an opinion one way or the other.
Speaker:I was just again I was minding my own business, practicing law and doing law stuff. But um we met with this family
Speaker:and I was intrigued by the prospect of um a family who had a tremendous amount
Speaker:of wealth in an asset I didn't understand. Um, and that sent me on a bit of a learning
Speaker:journey. And um, it didn't sit right with me that a family whose entire
Speaker:legacy, financial legacy, was tied up around this asset that I just didn't
Speaker:understand and that apparently nobody else that they talked to would even take seriously. It just didn't sit with
Speaker:didn't sit well with me that they had no options.
Speaker:And after meeting with this couple, this is one of the rare occasions when I would actually drive to go see a
Speaker:potential client. I did this as a favor for a friend who had referred the client to me. Uh and Jonathan had come with me,
Speaker:my co-founder that I mentioned. And um on the way back from that meeting, we
Speaker:were talking in the car about whether or not we know enough to help this family. And
Speaker:Jonathan was taking the side that um you know we don't know about this asset.
Speaker:It's like how can we help these folks? And I said you know I think we I think we have to figure out how to help these
Speaker:folks because um for the as I mentioned I mean this is the totality of their wealth. And just
Speaker:because we don't understand it doesn't mean they don't have options. The unlock for me was when I was like an epiphany.
Speaker:It's like, wait a second. If we can figure out how to transfer the legal ownership of this unusual asset to a
Speaker:fiduciary structure and have that asset owned by trusts or other structures,
Speaker:then if we can figure that part out, then everything we've ever done for
Speaker:anybody else, those options are available. We just have to do some homework and figure out what this is.
Speaker:get creative. Get creative, think differently, and um
Speaker:just be willing to embark on that journey, not knowing where it would lead. And um along the
Speaker:way, I just became really interested in Bitcoin. I that started me out trying to
Speaker:learn everything I could learn. I read Satoshi Nakamoto's white paper. I still
Speaker:read it a couple of times every year. Um, but I I had to read it half a dozen
Speaker:times before I even started to understand what it was, what it was about.
Speaker:And so that's what that's what started us for. And along the way, those clients once we had done the
Speaker:implementation work around their their structures, the inevitable question
Speaker:came, can we pay you in Bitcoin? And I knew the answer had to be yes. I mean,
Speaker:no, no could not be the answer. Um, and so I said, "Okay, yeah,
Speaker:sure. Teach me how to do that." And, um, so the clients taught me how to do that.
Speaker:We, uh, we set that up and they paid us in Bitcoin. And this was, that was, I
Speaker:ents in the fourth quarter of:Speaker:that we finished that work. And along the way, we got to know this this family
Speaker:quite well. And I think they I think they really uh latched on to us because
Speaker:it seemed like finally they had some professional
Speaker:advisors in this case lawyers who took them seriously.
Speaker:That's what I was going to say. They were they were being taken seriously probably from the first for the first time because
Speaker:I mean at that time and still there is like such such a
Speaker:not it it's getting better right like there was definitely a stigma yeah
Speaker:definitely a stigma around it and so um there's a huge stigma around
Speaker:it to the point where I was very koi at the time talking about that we're
Speaker:helping this family with Bitcoin. It's like you might as well tell people that you're helping them sell children or
Speaker:you're you know you're ar you're funding terrorism or things like that. The associations were crazy. Yeah.
Speaker:Yeah. Definitely. Definitely. But you know we background checked these people. We ran OFAC searches on
Speaker:them. We checked everything we could check to make sure that we were not doing that that these people weren't
Speaker:criminals. Um, and by the nature of the structures that we were creating, they
Speaker:would have to go through a KYC or know your customer type of engagement with
Speaker:any fiduciary who is going to serve as the trustee of these trusts. And so we had to I mean we had to know these
Speaker:clients were clean, above board, all that kind of stuff. And so they were it just we were hap we happened to be
Speaker:helping these people with an asset that very few people understood. And along
Speaker:the way, as we built trust with these um with this family, they just said they just they wanted
Speaker:more and more of a relationship with us. They said, "Well, you know, this has been this has been really great, but now we've got all these structures put in
Speaker:place. Can you help us make sure they keep running properly?" One of the
Speaker:things that they wanted us to do was manage real estate acquisitions and
Speaker:sales on their behalf in a way that was highly private. Um, and so we said, "Sure, you know, we can do that. We
Speaker:we'll figure we'll figure out how to do that. Um, but we're not going to do that in the context of a law practice. Law
Speaker:practices are subject to regulatory oversight by various bar associations, and I was and still am admitted to
Speaker:practice law in four jurisdictions. Jonathan's also licensed in California. And so we had a lot of regulatory
Speaker:oversight that we that we knew that we'd have to be navigating when we're dealing
Speaker:with non legal services. We're dealing with family office type services for these people.
Speaker:So that's great though because then you're positioned to like actual like you can work with the the lawyer or the
Speaker:estate planner now. Now you work with them. I mean that set the that set the course on for where we ultimately are
Speaker:now because along the way we had you know we had started becoming a family office for this for this family without
Speaker:I mean I'm not even just like I was so naive about Bitcoin I was naive about family offices. Um and so we would just
Speaker:they say will you do this? We would say yes. Will you do this? We would say yes.
Speaker:And so we said, "Okay, well, we're going to build a company around this because it's a completely different service
Speaker:model than the law practice. I don't know how to price that for a law practice. It's not like you're asking
Speaker:for legal work. You're asking for administrative oversight, strategic work. We're not going to run that
Speaker:through law practice." And so, um, the idea for Bespoke was born. And the
Speaker:nature of calling it Bespoke is that we were
Speaker:creating something fresh for somebody that um it was built around their needs.
Speaker:It was tailored to fit for them. Can you um clarify
Speaker:um how we look at Bitcoin as an asset
Speaker:and um the growth potential around Bitcoin?
Speaker:know when we're talking about:Speaker:has changed in just the world. The world has changed circumstances have changed. So we're there there are
Speaker:different circumstances now that you're looking at um as Bespoke develops in um
Speaker:than when you first started and we've seen these examples of uh and I'm going
Speaker:to need you to probably slot it in because I'm I'm going to be using like lay person language to try to describe like this kind of technical thing, but I
Speaker:you know pe people and finance people and industry has like really built built
Speaker:or tried to build around Bitcoin or crypto to grow and then it kind of it it
Speaker:it bursts like it doesn't Yeah. It works when the price is going up, right? And then Yeah. And then it doesn't work,
Speaker:right? Yeah. When the volatility cuts you the wrong way and then you wash out.
Speaker:And that's why people are right when they were like, "Well, Bitcoin's really volatile. Like, how do you build around that, you know?" And they're right
Speaker:because look at those examples like FTX and etc. But I want you to clarify like how we
Speaker:look at the alpha or the growth around Bitcoin because it's it's really different and I think it's important to
Speaker:highlight. Okay. Yeah. the well along the way um
Speaker:starting in:Speaker:and digital assets that are that can serve as a
Speaker:you know economic value of some sort. You know it's like like a a recording
Speaker:from a podcast is ultimately a digital asset but who the hell's going to buy that? you know, songs that we that we
Speaker:access through Spotify or Pandora or that we go and buy the old fashioned way
Speaker:from iTunes. Um, those are digital assets that are unique digital assets,
Speaker:photographs that you have on your computer. Those are digital assets. But these blockchains, Bitcoin was the first
Speaker:and is the longest running successful blockchain. um blockchain technology
Speaker:created this opportunity to have what they're called fungible digital assets
Speaker:that can be used for value exchange. And tangible meaning that one bitcoin is the same as any other bitcoin. It's like
Speaker:a dollar bill in your wallet is the same as a dollar bill in somebody else's wallet. It's the same. The dollar is a
Speaker:dollar. A bitcoin is a bitcoin. And so that's what I mean by fungible. There's nothing specifically unique about the
Speaker:dollar bill in your wallet or the dollar bill in my wallet. Um, yes, you may draw a cute picture on your dollar bill and I
Speaker:may draw a different picture and so they're different in that respect, but as far as negotiability and the value of
Speaker:that dollar bill, it's the same in your wallet or mine. Same thing is true with Bitcoin. Same thing is true with the
Speaker:vast majority of other digital assets. And so it Bitcoin created this
Speaker:opportunity for us for the first time to have this fungible transmissible
Speaker:um form of value that exists only electronically.
Speaker:And I thought that was fascinating. And so that sent me around a hot lap that lasted about 5 years of the whole
Speaker:broader crypto space. Well, if Bitcoin is this, what about Salana? What about
Speaker:Ethereum? What about you name it? Um, and so I I spent about five years or so,
Speaker:like I said, kind of exploring the Warren of different digital assets. Um,
Speaker:and realizing at the end of it all, at the end of that journey, where I kind of landed the last couple of years is that
Speaker:Bitcoin is truly unique. Um, the Bitcoin is unique in that it was not launched by
Speaker:a company seeking to raise money. It was launched as a peer-to-peer project
Speaker:designed to create a medium of exchange, a peer-to-peer electronic cash system
Speaker:that was free from interference by any intermediary third party. That is that
Speaker:is fundamentally unique to Bitcoin. Ethereum, which is the second largest
Speaker:digital asset by market capitalization, by token value, um, started as a project
Speaker:to raise funds to fund distributing computational power. There's not really
Speaker:a company behind Ethereum, but there is an Ethereum foundation that pre-mined
Speaker:pre that that created all of the tokens out of thin air and then started distributing those tokens. And the vast
Speaker:majority of every other digital asset has a very similar origin story or they
Speaker:were um they were created at the inception of a company and then sold on
Speaker:the marketplace or just dropped on the market to create a network effect to then cause the value of the token to
Speaker:rise in what's effectively a tokenized form of venture capital. And Bitcoin is
Speaker:not that. And so because Bitcoin has these unique qualities,
Speaker:that is why it has endured and that is why I believe it will endure is because it is fundamentally different than any
Speaker:other digital asset. And it it took me, like I said, a 5year a 5-year um tour of
Speaker:duty, if you will, in the broader crypto ecosystem. And unfortunately,
Speaker:that's a long journey. It's a technical explanation. And for people who are new
Speaker:to this type of asset, they think that Bitcoin is crypto and they think it's
Speaker:all the same. It's like, no, you have to do the work to understand why it is fundamentally different.
Speaker:So, I want to zero in on this for our listeners. This is this is really about
Speaker:the difference. I mean, Matt just introduced it. he got into it. But this is the difference between Bitcoin and
Speaker:other cryptocurrencies and and why they should be assessed and thought about differently and like when
Speaker:we say or when we were when the reason that we say Bitcoin usually and not
Speaker:crypto we mean Bitcoin and I I want to like really break that down and get specific because I mean even for Matt
Speaker:like you know we we've spoken to lawyers like we know that there is just kind of like a just some education that I know
Speaker:people are yearning for about like what the difference of those things are and you broke down some of them. The
Speaker:thing the thing I want to ask you about is like so why is the feature why is the feature of there not being
Speaker:like a third party or a company behind Bitcoin which is unique to every other
Speaker:cryptocurrency. Am I getting that right? Yep. Why is that so important? I think that's
Speaker:a critical feature because you don't have to trust in the issuer of the
Speaker:Bitcoin for the integrity of the asset to endure. The asset is the asset. It's like gold.
Speaker:It's like who makes gold? Well, God made gold or the big bang made gold or
Speaker:whatever. It's like mother nature. Mother nature, mother earth, Gaia made gold. It's like um it's like no, Satoshi
Speaker:Nakamoto is not Gaia necessarily. I'm not making that equivalency. However, the whole reason
Speaker:that Bitcoin exists is based in purity, not based in capitalism. Nakamoto did
Speaker:not release Bitcoin thinking that it was I mean, I don't
Speaker:know what he thought, but he didn't release it to say, "Hey, I want to fund
Speaker:this new startup company. We're building the most incredible blockchain that's going
Speaker:to do all these promising things, whatever. It's like, no. If you read the original white paper, Satoshi announced
Speaker:the creation of Bitcoin as a peer-to-peer electronic cash system. The
Speaker:specifically, this is very clear in the white paper, this is clear in the Genesis block in
Speaker:January of:Speaker:became focused on Bitcoin is because there was so much tomfoolery around the
Speaker:great financial crisis and the great money printing that was going on. The bailouts of the various banks that were
Speaker:deemed to be too big to fail by various regulators and governing authorities. Um I mean this is in the genesis block of
Speaker:the too big to fail. What a line. Yeah. And so it's like, well, if they're
Speaker:too big to fail, who gets to be the ones that bail them out? It's the taxpayers and it's the customers of
Speaker:those banks who don't otherwise have the ability to exchange value for each other. And so Nakamoto very explicitly
Speaker:sought to create a money system that was independent of these too big to fail
Speaker:banks because they invariably fail. And so the idea of no central issuer and no
Speaker:central controller, no central intermediary that manages the issuance
Speaker:of Bitcoin. It's a peer-to-peer electronic system. And the
Speaker:that has proven to be irresistible. It kind of like breaks your brain a
Speaker:little bit. Like it kind of it kind of broke my brain. I mean, Matt, we've we've recorded a version of like
Speaker:we've been having we've been recording and talking about Bitcoin um for months like in my podcast host
Speaker:training, you know, and I remember like that piece I remember in like one of our first conversations. I'm like, well, why
Speaker:is it why is that important? Like why is the middleman not being there important?
Speaker:Um, so yeah, because you have to trust because the reason the reason the reason not having
Speaker:the middleman is important is because first of all that middleman is getting paid every single time something crosses
Speaker:his desk and secondly because middlemen fail. Um, and middlemen have ulterior
Speaker:motives. Um, and Nakamoto thought this
Speaker:isn't right. And I think it's important. I mean, I think Nakamoto's um I think the mystery of who he or she
Speaker:or they is or was I think that's important to the narrative because you
Speaker:don't have somebody out there. You look at every other crypto project out there. You got to know there's Vitalic
Speaker:Buterine, everybody knows who he is. He's the brainchild. He and Joe Rubin are the brainchildren behind
Speaker:um Ethereum. You can do the same thing with Salana. You can do the same thing with every other blockchain protocol.
Speaker:These are fallible human beings that have financial motives that are crystal
Speaker:clear. Nakamoto is still unknown. I, you know, Nakamoto
Speaker:may very well be dead. Um, the tokens have not moved. He has not
Speaker:cashed out. That's part of the beauty of the blockchain. We know where his tokens are. He hasn't cashed out. So
Speaker:those millions of bitcoins that Nakamoto mined early on before the network really
Speaker:even became what it is now, those will probably never move. And so
Speaker:why is that? The It's because I believe Nakamoto had a bigger vision than
Speaker:enriching himself. His vision was to create a better money and he did that
Speaker:and that's what Bitcoin is. Bitcoin is better money, it’s pristine money. I think
Speaker:it's important too and Nakamoto was very clear about this too both in the white paper and in the the hundreds of posts
Speaker:that he posted on the Bitcoin talk forum in the years leading up to and the in
Speaker:itcoin project I think it was:Speaker:or:Speaker:important to realize that Nakamoto was not claiming that he invented much of
Speaker:it, much of anything. Nakamoto was able to weave together different solutions
Speaker:from different cryptographers dating back decades. And he combined those into something new that solved some
Speaker:impenetrable, vexing problems that made prior versions of a peer-to-peer electronic cash system. uh the he he he
Speaker:he put them together in ways that would solve for peer-to-peer electronic cash in ways that people hadn't done that
Speaker:before. And so there so I'm not discrediting him at all. Uh he had the
Speaker:genius to weave these things together. But so much of what Nakamoto did was a
Speaker:synthesis of work by David Ch, Adam Back, Hal Fenny, Nick Zabo, and other
Speaker:people who were there at the beginning of Bitcoin. And so in that in
Speaker:that sense, Satoshi Nakamoto is all of those people who worked on the Bitcoin
Speaker:project to get it to where the codebase is and the core developers who still
Speaker:today, every day, focus their energy on building and perfecting and refining
Speaker:Bitcoin. Bitcoin is not a static thing. It's a living codebase. And so the core developers that are
Speaker:still working on Bitcoin, they are also in a very real sense, they are also Satoshi Nakamoto because they are
Speaker:building and refining and expanding on the network. And I would go so far as to
Speaker:say those of us who run a full node that's keeping a copy of the Bitcoin
Speaker:ledger, every transaction that goes across that, we are Satoshi Nakamoto. I think those of us who use Bitcoin as a
Speaker:medium of exchange, those of us who use Bitcoin as a store of value, we are again kind of living in the reality of
Speaker:who Satoshi Nakamoto is or was. And so I know that sounds kind of metaphysical or
Speaker:philosophical, but I think that there's a truth to that. No, it felt very it I did. I was
Speaker:like, "Wow, I'm gonna sound pretty new-agey here when I say that there's a bit of a spiritual feel to that, right? because it's kind of like this this
Speaker:source and then there's like the stewards of that. Well, it's and again it's and I don't
Speaker:want to denigrate I don't want to denigrate new aging, but I also don't want to I also don't want to
Speaker:diminish this the gravity or the or the seriousness of an asset that Bitcoin is.
Speaker:Yeah. because uh because you know if we go down a new age bent, people stop taking the conversation seriously and
Speaker:think we're just going to, you know go drink some mushroom tea or whatever. Um but but the um the reality is that as
Speaker:this thing continues to live forward um it it it has it has its own
Speaker:gravitational field. You know, Michael Sailor, what he's doing with strategy, Larry Frink, what he's doing with Black
Speaker:Rockck, the core developers, the companies like Bespoke that are building around and on
Speaker:Bitcoin, the clients that we serve who built family legacies on Bitcoin. This
Speaker:is the first generation of Bitcoin owners. You were saying that um like Bitcoin was
Speaker:created because we needed a new money. Um, can you tell me I I I wanted you on
Speaker:I wanted you to unpack that a little bit like what are the flaws of our current money?
Speaker:Well, I got to tell you, I'm not a monetary policy expert by any means, but um the you know at the if we strip it if
Speaker:we strip it back to its core, what is what is the role that money plays in a
Speaker:society? It's to create something with which we can exchange value for goods
Speaker:and services with each other. What would happen if we didn't have money? Well, we
Speaker:didn't we'd end up inventing it at some point. But but back in the days before we had a monetary good,
Speaker:we would barter with each other. Yeah. Yeah. We'd say, "I will perform various services for you, or I will I'm a farmer
Speaker:and I will grow crops and I will trade you a bushel of cotton for, you know, a
Speaker:pig or some apples or for you to paint my barn or whatever it
Speaker:was." And so it's like but what you run into is this idea of non non-parity of
Speaker:desires you know especially by which I mean let's say that we're not
Speaker:v this is let's say the internet doesn't exist but we're sitting around a little farming community and I I'm growing all
Speaker:the cotton I can grow and you're growing all the apples that you can grow. It's like I'm kind of appled out right now
Speaker:and you've got all the cotton that you need. We see, well, Claire says, "Well, I really need to have some chickens
Speaker:because I want to be able to grow eggs for my family." I say, "Well, I really need a pig because I think bacon is
Speaker:delicious." Um, so it's like, well, Claire says, "Well, I don't have a pig."
Speaker:I said, "Well, I don't have any chickens." But Claire says, "I know I know a guy who's got a pig." So, well, I
Speaker:think my sister probably has some chickens that should be willing to give up. Let's see if we can maybe figure out, okay, well, if I take some of your
Speaker:apples and I trade those to my sister for the chickens, then now I've got
Speaker:chickens. It's like, well, can you talk to the guy that you know who's got a pig? You get the pig. Now great, you've
Speaker:got the pig, I've got the chickens. We find a way to swap around that. Well, that's that becomes extremely
Speaker:inefficient as far as commerce is concerned. And so we say, you know what,
Speaker:this whole idea our our non-parity of values means like you don't have what I
Speaker:want. I don't have what you want. We don't have parity in our relationship. We don't have parity in we we that's
Speaker:there's a there's a more precise term that I'm that's escaping me right now, but but this idea, you get the you get
Speaker:the picture. So you see so we say you know what let's let's find something that is reasonably scarce and let's just
Speaker:assume that we can trade quantities of this thing that's reasonably scarce and that'll be our that'll be our um proxy
Speaker:for trade with each other. But we let's say we agree that there's this really
Speaker:pretty rock that we found that's it's rare enough, but we can find enough of
Speaker:it that we can say, "Okay, well, we can create a quantity around this." It takes some work to get to it. It takes some
Speaker:work to polish it up and make it pretty and and usable in this medium of
Speaker:exchange. And then you say, "You know what? Um, maybe it's time for me to get
Speaker:some more apples, but my cotton product is, you know, I've sold all my I've sold
Speaker:all my cotton to somebody else because they're going to give me a whole lot of these shiny pretty rocks for my cotton.
Speaker:Well, you say, you know what? I'll take a stack of your shiny pretty rocks in exchange for these apples.
Speaker:Great. We've now created a monetary good. We've said okay well now we've created this medium of exchange that's
Speaker:not cotton it's not apples it's not pigs it's not chickens it's this thing that
Speaker:we have agreed as a community we have agreed that this has value
Speaker:value and so it's it's a it's an act of faith it's an act of network ascent that we
Speaker:all agree that this thing has value and so that's how money starts to form and
Speaker:then um governments rise, empires rise. You have the emperor, you have the king,
Speaker:you have in our in our world now, you have democratic republics that have
Speaker:treasury departments. And so they centralize the decision about what is
Speaker:money. Uh and so they say, well, we will produce a certain amount of this money.
Speaker:And by the way, because we have a military, we will enforce the use of
Speaker:this good as money. Um because you know we you know we will this is the only we
Speaker:can we can we can decree that this type of money is the only money you can use in our jurisdiction.
Speaker:And so that's how fiat monetary systems get created. Those they
Speaker:are forms of money that are issued by and at least punitively backed by the
Speaker:issuer who says what they're worth and who can decide how many to produce
Speaker:and it creates this me it creates this machine that then says okay well
Speaker:ra you know I don't think it's a surprise to anybody listening that you're an employee of mine and so and
Speaker:I'm an employee of our company too. It's like, well, we get paid in dollars. And so it's
Speaker:like, well, okay, so now Bespoke has an electronic ledger at the banks
Speaker:that we choose to bank with. And then every month we debit that ledger an
Speaker:amount to pay you, an amount to pay me, an amount to pay every one of our team members, an amount to pay all of our
Speaker:vendors, and then it gets credited with the dollars that our clients pay us or
Speaker:that we otherwise earn in markets. And so it's just becomes this electronic
Speaker:ledger of dollars that don't even really exist in the real world. It's like
Speaker:there's not like paper dollars going hither and yawn. They're just moving from one ledger to another ledger.
Speaker:Yeah. Um through centralized intermediaries. So the banks that we store our
Speaker:money, the banks that keep our ledger get paid to keep that ledger. When the
Speaker:bank moves it from Bespoke ledger to
Speaker:your ledger or to my ledger, the bank gets to take a piece of that. If you
Speaker:have a different bank, even if you have the same bank, you get another bite at that. Well, what happens if we're not
Speaker:doing it in dollars, but let's say that we're paying with a debit card or a
Speaker:credit card? Well, not only are the banks now involved in the transfer of
Speaker:this value between Bespoke and you or Bespoke and me or Bespoke and our clients, um, but let's say that we're
Speaker:paying with credit cards on this. Okay. Well, now you got merchant service processors who like this is Visa, Chase,
Speaker:Mastercard, um, American Express, whatever, they
Speaker:they want a piece. Usually two to 3% of every transaction,
Speaker:every every time you swipe your credit card or debit card, the merchant service processor is taking a piece of all those
Speaker:things. And it's and it's in percentages. It's not like in fractions of a percent. It's like it's like it's you know you
Speaker:figure it's going to be a minimum of 2% for every transaction you went to you went to the coffee shop bought yourself
Speaker:a coffee with a credit card or a debit card 2% 3%'s going to the merchant service
Speaker:processor and the various banks that are involved in that. Well that's the way centralized fiat
Speaker:monetary systems work. Well, what Satoshi Nakamoto solved for was what
Speaker:could what would happen if we just blew that whole thing up? Yeah. What would happen if we could just
Speaker:operate truly peer-to-peer without centralized intermediaries and
Speaker:we could trust in the finality of the transaction. He solved that through math
Speaker:and cryptography. And so uh he said the way what he solved for was the ability
Speaker:for you and me to transact directly in a
Speaker:monetary good. In this case it was called Bitcoin. transact directly with each other with the as a monetary good
Speaker:without having to go through JP Morgan or City Bank or Visa or
Speaker:Mastercard or Schwab or Fidelity or anybody else and just go strictly peer-to-peer and rather than lose 2 to
Speaker:3% on every single one of those transactions, the independent
Speaker:distributed miners all around the world would compete with each other to then see who can prove prove that I made a
Speaker:transaction with you. And the reward that they would get for expending energy
Speaker:and resources to compete for those transactions is the mining reward. It's
Speaker:either the block reward for solving the block in the blockchain and or they all
Speaker:you know if the miner that establishes the first is the first one to create the
Speaker:block in the blockchain which is the bundle of all of these transactions of Bitcoin that take place during the
Speaker:course of any you know 10-minute period of time is how it works. They not only
Speaker:get the block reward but they also get all the transaction fees. But we can and
Speaker:have sent many, many millions of dollars around the world on the Bitcoin blockchain for pennies. Pennies, not
Speaker:percentages, pennies. It makes sense to me how why all of this stigma would be, you know, and how all
Speaker:of these the this fear is kind of created is because it's essentially like really shifting like power and control
Speaker:balances that are challenging like systems that have been like pretty confident and in control. So
Speaker:yeah. name a more powerful name a more powerful force than the
Speaker:global financial industrial complex. No, no, literally. No, literally.
Speaker:And governments that issue currencies. I mean, it turns it all upside down.
Speaker:Yeah. So, and some of the stigmas, some of the stigmas, you know, were warranted. I mean, Bitcoin went through its phase of
Speaker:funding things that were illicit on the black on the Silk Road. um to a certain degree there are still
Speaker:transactions that are settled in Bitcoin that are illicit transactions you're getting around sanctions or dealing with
Speaker:narcotics or cyber crime and stuff like that. But the more we understand about the
Speaker:blockchain and how the blockchain is this transparent immutable ledger
Speaker:meaning that every transaction in the history of time is preserved forever.
Speaker:It's like okay that's a really dumb place to conduct illegal activity.
Speaker:Yeah. And the and the more the more we understand about the blockchain, the more people understand that reality
Speaker:because of the the arrests, the seizures, the forfeitures that have come
Speaker:through understanding illicit transactions in the blockchain. Matt, I'd like to ask you about custody
Speaker:and privacy and kind of piggybacking off of what you're mentioning. I read
Speaker:recently, I was actually shocked to read this, that um that you that the Bitcoin targeting we
Speaker:it it was or was thought of as only being for people with significant amounts of wealth in Bitcoin, but
Speaker:actually it's affecting people with even smaller amounts. Like we're not
Speaker:talking millions, but maybe hundreds of thousands, which surprised me. But I know that you know and this is also how
Speaker:imes have changed a bit since:Speaker:understanding for Bitcoin holders um kind of like about some of the risks
Speaker:that are coming along with the with the the mainstream I'm making up word mainstreamness but I guess what I should
Speaker:say the mainstream adopt adoption of it all like the you know and and being private and and being safe like this is
Speaker:a real concern for Bitcoiners with a lot of Bitcoin which are who who we work
Speaker:with and so is there is there anything you can you can you shine some light on how you how we look at custody how we
Speaker:look at privacy and how we support you know folks in in that situation
Speaker:yeah I mean I think that the first thing to realize is I mean privacy it's you're
Speaker:it's opsec really it's operational security but it's it has to do with the
Speaker:first I think the first line of defense is just not being a dumbass. The um it's
Speaker:like the if you are walking in a rough
Speaker:neighborhood with a lot of jewelry around your neck and you are putting
Speaker:yourself out there, whether it's in social media or just walking around glitz and glamour all the
Speaker:time, it's like you're making yourself a really high profile target. Yeah. Um, and so the first order of
Speaker:business, I think, is just understanding the risk and being modest about how you live your life.
Speaker:You'll never see me wearing a Bitcoin t-shirt. We don't tell clients to walk around. We we we suggest to clients,
Speaker:don't walk around with your, you know, to the moon ball cap on. If you want to,
Speaker:if you want to do that at a Bitcoin conference, I suppose, you know, that's fine to some degree, but don't go to the
Speaker:baseball game with Bitcoin sticker on your water bottle or
Speaker:a vanity plate that says crypto bro or whatever. It's like I mean you're just being stupid at that point.
Speaker:Yeah. You know, but the the and I that sounds like it's glib, but I think that that's
Speaker:a way to start the conversation. And um
Speaker:I think beyond that the um
Speaker:the idea to my mind is that you shouldn't put all of your eggs in one
Speaker:basket knowing that you know because basket handles have a tendency to break.
Speaker:And so you want to spread around your Bitcoin holdings just like you would
Speaker:spread around anything of tremendous value, whether it's tremendous value in
Speaker:real terms or just meaningful in your own personal economic terms. If you don't want it to be taken away from you
Speaker:at the end of a $5 ranch attack, then don't keep it all with you. Um, I think,
Speaker:you know, feel free to keep some, but if it's if it's economically meaningful for
Speaker:you and if it would really suck if you were to lose it, then it's worth
Speaker:segregating into different buckets. And then if we start getting into some tax structuring and some family legacy
Speaker:structuring or some charitable structuring, then that requires a totally
Speaker:an even more advanced construct for where do you put your Bitcoin holdings.
Speaker:Yeah. And um and this makes me think about the sovereignty paradox. For those
Speaker:listen listening, Matt has a white paper called the sovereignty paradox, managing a Bitcoin legacy, where you shine light
Speaker:on um a paradox that exists within the the what would you say the the Bitcoin
Speaker:ethos, I guess, or the f kind of the origin story. Yeah. Just probably like the it's part
Speaker:of the you know, it's a bit of a paradox in the Bitcoin narrative, I think. Yeah. And so, and so, um, you know, for,
Speaker:again, I I I I do believe especially for those who are listening to this, like who are ready to like they like they
Speaker:they've gotten over the hump of like, you know, holding your uh, not your keys, not your coins, like might could
Speaker:be limiting or a bit more risky than they want. and you know they're sitting here curious about those um yeah those
Speaker:ownership structures that uh that actually do give you like more control and sovereignty sovereignty in this kind
Speaker:of like paradoxical way. Do you want to introduce introduce that a bit more and the difference between transactional
Speaker:sovereignty and uh and legacy sovereignty? Yeah, I mean thank you. I was kind of
Speaker:alluding to that a second ago, but the idea
Speaker:the idea behind this sovereignty paradox um came from again my 8y year journey
Speaker:now in the Bitcoin space because for so long and it's and the narrative persists
Speaker:even today this whole idea of not your keys not your coins if you don't have unilateral control over your Bitcoin you
Speaker:cannot trust that you know where it is and there's there's
Speaker:validity to that. I mean there's that's you know I don't want to diminish the reality that um
Speaker:giving control over Bitcoin is a surrender of some level of sovereignty.
Speaker:That's legitimate. That's fair. My but the point in this in the
Speaker:sovereignty paradox is that when you know that that narrative around not your
Speaker:keys not your coins really took hold in the era leading up to and then the
Speaker:fallout from Mount Gaus which was a famous Bitcoin um exchange that was
Speaker:d and ultimately collapsed in:Speaker:800,000 bitcoins were lost forever from the people who had their Bitcoin, their
Speaker:Bitcoin sitting on an exchange at Mount Gaus. They didn't have self-custody of
Speaker:their Bitcoin. It was stored on the exchange. And so the exchange got hacked. The Bitcoin gets drained. The m
Speaker:the Bitcoin is lost. And so that's that's really where the not your keys, not your coins narrative
Speaker:starts to become very popular. And then we see that again and again and again
Speaker:through three arrows capital through Celsius through BlockFi through FTX.
Speaker:It's like how many times do people have to h leave their Bitcoin or then in the
Speaker:broader crypto space leave their crypto on an exchange somewhere or entrust it
Speaker:to some third party who either gets hacked or turns out to be a fraudster or
Speaker:is otherwise unreliable. and they lose their Bitcoin. And so the
Speaker:the whole idea of not your coin, not your keys, not your coins. There's there's it's got a very strong gravity
Speaker:well. So the paradox is that this begins to break down as the value of the
Speaker:Bitcoin becomes more and more economically material to the owner of the Bitcoin. Because the unfortunate
Speaker:reality that we have to hold up for people is that you this Bitcoin
Speaker:um still exists in a world that is governed by fiat rules. You are still
Speaker:subject to tax. You are still going to die. You will still ultimately transfer
Speaker:the value and the bitcoins themselves, but the value of with those bitcoins, you're
Speaker:going to transfer that to somebody at some point. It's going to go to your spouse or your partner when you become
Speaker:incapacitated or to die. It's going to go to your kids. Bitcoin is a very complicated asset. Are they prepared for
Speaker:the technical sophistication it requires? And even more so, are they
Speaker:prepared for the economic weight that comes along with inheriting a tremendous amount of wealth that they didn't build?
Speaker:So, it's like I get the whole not your keys, not your coins. There is legitimacy behind that maxim.
Speaker:the but where it starts to break down is in the grim light of our own mortality
Speaker:and the fact that and and just the the the grim reality of human frailty because if I transfer
Speaker:hundreds of thousands or millions of dollars worth of Bitcoin to my children,
Speaker:will they have the technical skills to manage it? And more than that, will they have the maturity and the good luck
Speaker:to be able to prevent themselves from getting divorced or getting sued and having the wealth that
Speaker:I have transferred to them, Bitcoin or dollars or real estate or anything else?
Speaker:Will they be able to receive that in a way that helps them become the best
Speaker:versions of themselves? And so I think this is this is the I
Speaker:think part of the paradox is just this awkward adolescence that Bitcoin is going through right now. It's like wait,
Speaker:we're all just like yoloing crypto bros doing the whole cyber cipher punk thing.
Speaker:Give it to the man and whatever. Um and it's like we don't have to play by those rules. Like oh wait a second. Yeah, we
Speaker:I still have to play by those rules. And then this we we start to try to unpack
Speaker:the fact that these rules can actually work to your advantage. But it requires
Speaker:a more nuanced understanding of what sovereignty means. It's not just
Speaker:transactional sovereignty. Be able to go and buy your bit buy your cup of coffee or your round of pints or your bag of
Speaker:weed from whomever without any intermediary knowing. There's that transactional sovereignty.
Speaker:But when we apply a more sophisticated form of sovereignty to thinking about, you know, how do I how do I invoke all
Speaker:of the rules in my favor so that the wealth that I pass on has an
Speaker:impact in a meaningful way. I'm trying to reframe sovereignty into a more
Speaker:expansive definition of what sovereignty means. It's not just controlling the change in your pocket. It's controlling
Speaker:the totality of the circumstances that govern your wealth. I want to pull on some some threads that
Speaker:I found in there that that require
Speaker:um trust. There's this, you know, when we talk about custody and kind of where the
Speaker:mindset came from with bitcoiners and and really people who were who were not
Speaker:as, you know, getting involved with Bitcoin because they wanted to get rich, but getting involved with Bitcoin because of like the like just the
Speaker:fundamental values. Yeah. That disintermediated
Speaker:this the freedom side of it. Yeah. And and you know now, right, like
Speaker:we're watching institutions that we kind of like can't trust.
Speaker:Mhm. Infiltrating a bit or or maybe it's posturing, I don't know, or or kind of
Speaker:coming in and absorbing this asset. And so then that that's that must I mean
Speaker:I'm I'm not a bit I I don't have like substantial Bitcoin so I can't I I can
Speaker:only imagine or try to put myself in the shoes of somebody who is in Bitcoin for the values like the challenge that it is
Speaker:to identify who in the space right like you can trust what companies you know
Speaker:organizations that are building around Bitcoin Can you trust, you know, and this is a
Speaker:this is Matt, this is a a big question and I don't expect you to have an answer for it, but maybe a way to a way in um a
Speaker:way into that is I'd love to hear how you, you know, as you've been building
Speaker:Bespoke and as you've been growing with the Bitcoin space and in this world,
Speaker:like how do you vet partners and and assess, you know, tr
Speaker:and trust. Yeah. Well, I think the first of all, I
Speaker:I don't mean this glibly. I think that you don't trust anybody in this system. I think the I
Speaker:think that by which I mean it has to be transparent. That's the beauty of the blockchain is you can see the address on
Speaker:the blockchain where Bitcoin sits. And so I think you have to you have to
Speaker:require transparency to the address level to see that the Bitcoin that you
Speaker:believe is there is actually sitting there. It's like don't trust verify. Um
Speaker:the your dollars aren't sitting at the bank.
Speaker:your dollars are hypo rehypothecated out across the global financial system. And
Speaker:the reason I know this, I mean, I know this firsthand. Um, when I wanted to buy
Speaker:a car a few years ago, this is a constant theme because I know we've talked about me buying other cars in the
Speaker:past. This is a different car. Um, because I bought a I bought a car with
Speaker:Bitcoin onchain. This is a car I wanted to buy with dollars. And the seller
Speaker:insisted on dollars. Wouldn't take an a. Wouldn't
Speaker:take a cashier's check. He wanted dollars. And so I had to go to a bank
Speaker:and get a little bit more than $40,000 in cash to go buy this vehicle from this
Speaker:guy. It's like, really? you need cash. And so that
Speaker:exercise in I mean I I had the money sitting in my account but when I went to
Speaker:the bank and said I want to I want to withdraw $43,000 worth of
Speaker:cash. I said uh I don't think we have $43,000 worth of cash.
Speaker:It's like you got to be kidding me. I know. I've got the money and you're a
Speaker:pretty good size branch. It's like I need $43,000. Well, the first question is,
Speaker:why do you need $43,000? Wow. And as a as a Bitcoiner,
Speaker:My immediate response was, "It's none of your damn business why I need $43,000.
Speaker:It's my money. Is it not my money? It's in an account that's got my name on it. Why do I have to get your permission
Speaker:or tell you why I want to get this cash?" But being an obedient guy in some
Speaker:cases, I told them, "I'm buying a car." I said, "Well, let me ask the manager."
Speaker:So, they go back and ask the manager and say, "Oh, you're in luck. We got a delivery of cash today." And so I waited
Speaker:while they counted out $43,000 in $100 bills, double checked it, and
Speaker:then I had to walk out of that bank with $43,000 in envelopes in a backpack,
Speaker:feeling conspicuous as feeling as feeling as conspicuous as you could possibly feel.
Speaker:Yeah. It was like that's a very cinematic moment. It is. So it was Yes, it was stressful
Speaker:for sure. Was it? It was. Um, and so I I made that trek
Speaker:and that transaction and I bought the car and I still have that car and it's, you know, I love it. But
Speaker:If those who have been spending enough time with us here, you'll you'll know that Matt loves cars.
Speaker:Yeah. But it's like that
Speaker:is that was a lesson for me that you cannot trust
Speaker:the intermediaries who are entrusted or who are even paid to custody your
Speaker:assets. like I could see on my ledger in my bank account that I had the money,
Speaker:but I didn't have visibility to where the money is stored
Speaker:to be able to actually pull that money out. Bitcoin is very different. When you
Speaker:see the ledger in the form of your wallet ID address, that address shows
Speaker:you the quantity of Bitcoin that's held at that address. Um, okay. Okay. So now I want to ask
Speaker:about custodians like uh digital asset cryptocurrency or bitcoin custodians
Speaker:because there is a process that I'm that I'm I'm making the assumption that you have that you have vetted our custodians
Speaker:and there you you did a thorough vetting you did your due diligence and then you came to the the decision this is this is
Speaker:the right choice. Um h why it has to do with um
Speaker:choosing the what's the right way to frame this? the
Speaker:least bad option perhaps or the um and I don't mean it I I don't mean to sound I
Speaker:don't mean that to sound as negative as it sounds because I think there really is no
Speaker:purer form of Bitcoin ownership than unilateral control but again as I
Speaker:mentioned that breaks down as the value grows and as we get old and die and
Speaker:whatever and when you're a re like when and when you're a a I don't I don't know if a realist is the right term, but when you
Speaker:recognize the circumstances in which like where we are currently and when you're pragmatic, you know,
Speaker:there are some sacrifices that I guess have to be there's just trade-offs. You have to make trade-offs. And so it's like but
Speaker:yeah how we go how we go about vetting qualified custodians really goes to the
Speaker:security profile of their key management system
Speaker:and their regulatory posture the regulatory profile of these of these
Speaker:entities. There are there is a growing number of what are considered to be qualified
Speaker:custodians and that's a definition under the investment advisors act. Um it's a defined term. Um but even
Speaker:beyond what makes the what satisfies the defined term there are grades of
Speaker:sophistication when it comes to these qualified custodians and there are levels of regulatory oversight. We seek
Speaker:to use the qualified custodians that meet the very highest standards.
Speaker:In the United States, for example, there are some qualified custodians that have a federal banking charter as opposed to
Speaker:just a state banking charter. So there's a number of state regulated
Speaker:qualified custodians that meet the statutory definition and they are backstopped by the banking commissioner
Speaker:of the state that regulates them. New York has some qualified custodians that are backstopped by the New York division
Speaker:of banking. There are some in South Dakota that are backstopped by the South Dakota banking commissioner.
Speaker:Then there are some that are federally regulated digital asset banks that are
Speaker:backed not by any particular state but by the federal office of the comptroller of the currency. So rather than rely on
Speaker:the New York State Banking Commissioner or the South Dakota State Banking Commissioner to ensure that the assets
Speaker:are properly managed and available in the event that custodian were to become
Speaker:insolvent for some reason, we prefer to rely on a custodian who has the backs
Speaker:stop of the United States government as opposed to any particular state. And so
Speaker:That's one of the criteria that we measure qualified custodians against.
Speaker:And so whether they're based in the United States or based abroad, we look for the qualified custodians who have
Speaker:the highest level of regulatory oversight so that they are less likely to fail.
Speaker:And if they were to fail, they've got the biggest backstop that exists. But
Speaker:the we don't we don't really believe that people should put Bitcoin
Speaker:necessarily in qualified custody if there's not some other reason to put it there. And by which again we we get back
Speaker:into the tax structuring. We get into the family structuring. We get into the planning for this eventual
Speaker:death or decline or whatever. And so that this is again this is part of the sovereignty paradox. this notion that
Speaker:you should have sovereign unilateral control over the amount of Bitcoin that you are willing
Speaker:to die with. And then the stuff that you would rather not die with, do something more
Speaker:structured with it. And then that means at least multi-IG. And if you want legal predictability,
Speaker:you probably need more than multi-IG. You probably need a trust of some sort or an entity inside of a trust that then
Speaker:has qualified custody to know that when you die, not only is the Bitcoin there,
Speaker:you can see it sitting on chain, you also have the reliability of
Speaker:generations, in fact centuries of legal precedent that tells you how trusts and
Speaker:fiduciary relationships work. Stack those things up in your favor and then you have a higher probability of
Speaker:successfully transferring that Bitcoin to the people that you care about in a meaningful way.
Speaker:Matt, this reminds me earlier we were talking about alpha. Is there anything else that uh you think might be useful
Speaker:to cover when it comes to how we address all of the unique investment challenges
Speaker:that Bitcoin presents? I know we kind of we touched on it earlier, but I I I wonder if there was anything else there
Speaker:to round that out. Yeah, I mean, Bitcoin is notoriously not income producing. I mean, it's it's
Speaker:a right in some cases, it's I mean, aside from its market volatility and and what it
Speaker:does on a day-to-day basis, just the beta of the asset, there's no additional
Speaker:accretive income that Bitcoin spends off. Nobody's going to rent Bitcoin. it
Speaker:doesn't yield an income stream. Um, and so there is a temptation
Speaker:understandably for people to seek additional sources of income
Speaker:to extract additional value from their Bitcoin. And I think the times will I
Speaker:think the time will come when there are proven and reliable and trustworthy ways
Speaker:to get there. Um, but Bitcoin is inherently a very patient type of asset.
Speaker:And the beta on Bitcoin has been so good
Speaker:over the course of I mean, not just 17 years, just over the course of the last five or six years, Bitcoin's
Speaker:beta has been amazing. And so,
Speaker:you know, why are you wanting to squeeze something and the income? The alpha is only going to come with the
Speaker:assumption of some risk. It's like you're going to have to you're going to have to then
Speaker:put your Bitcoin into something that is generating risk because the alpha is
Speaker:hopefully reflective of the additional risk that you're taking on with the asset. It's like there's there's some
Speaker:you have to put that Bitcoin into commerce in some way through through a lending facility or something in order
Speaker:to be able to get additional income off of that. What's very very common is that
Speaker:people with Bitcoin will place that Bitcoin with a lender. This
Speaker:is what Celsius did. This is what BlockFi did. This is what other companies have done and failed and still
Speaker:do and still succeed. They, you know, they then aggregate bitcoins
Speaker:and then they lend those bitcoins to miners who are mining bitcoin and then
Speaker:the miners will use those bitcoins, sell those bitcoins at market um and then
Speaker:repay. But the lenders who are sitting here in the middle, the intermediary who
Speaker:is sitting here in the middle of this transaction, yeah, they're getting paid maybe 10, 12, 14%.
Speaker:On their loan, they're paying you 8% 6%. But then if you got another
Speaker:intermediary like an aggregator fund, they're taking their 2 or 3% and they're going to give you one to two 2% of all
Speaker:of that. It's like it's again we are introducing intermediaries into a
Speaker:disintermediated peer-to-peer electronic cash system. And so all these intermediaries present risk vectors,
Speaker:right? Because they now have to have custody. How solvent are they? When when the minor
Speaker:goes bankrupt and fails to pay back the loan, who's going to pay the depositor back?
Speaker:like there this it's still just it's it's too new I think for us to be able to trust it at scale right
Speaker:and but but these are lessons that I personally learned on a much smaller
Speaker:scale participating in BlockFi and Celsius before those things blew up.
Speaker:It's like, but you kind of, you know, you put your hand on the stove,
Speaker:you know, a couple of times, maybe you start to learn that the system's not
Speaker:ready, you know. Totally. Yeah. And so, I think the time will come. I just, you know, my perspective
Speaker:and Bespoke's broader perspective is that Bitcoin is too precious of an asset
Speaker:to put at risk in these types of ventures. I want to zoom out kind of for
Speaker:maybe the remaining remainder of this conversation. And I want to I want to zoom out
Speaker:and again when I said at the beginning of the episode I'm coming back to that um is Bespoke's relationship with
Speaker:Bitcoin and cl and clarity on that and so yes it is true that Bespoke we've
Speaker:built around Bitcoiners but we are not Bespoke is not only suited to manage and
Speaker:be a multif-family office for Bitcoin wealth. we are positioned um for
Speaker:regardless of how you built your wealth. And I think it's interesting cuz I think that there are some like values
Speaker:that have kind of rolled they've it's kind of like it's like rolled off the back of like the Bitcoin um like that
Speaker:that was our foundation and then it but they apply to other kind of our approach
Speaker:with other assets. So, you know, I I think this this this conversation, I know, is going to be
Speaker:super helpful for, you know, any lawyers or CPAs who are trying to understand
Speaker:kind of this asset who might be having clients who are, you know, coming to them with questions. I think that this
Speaker:conversation really clarifies our perspective for the Bitcoiner who has a ton of um a ton of Bitcoin. But I I want
Speaker:to add something in this conversation for um I think the wealth builder who
Speaker:built their wealth not in Bitcoin. Yeah, I think that's great. I think that
Speaker:I would say that Bitcoin is Bitcoin was the
Speaker:um the bridge that got us to where we are. But that's not what started this
Speaker:journey. regardless of the source of wealth where it's whether it's Bitcoin or whether it is a successful company or
Speaker:whether it is inherited wealth whatever it is I think what makes us very
Speaker:different is the origin story from a a p a law practice that was built around
Speaker:generational wealth preservation that lens through which we look at the totality of a family's wealth just you
Speaker:know Bitcoin just happened to be the impetus that brought us to where we are um because We we saw
Speaker:we saw a massive need that was unmet for some people that we liked and that we
Speaker:felt deserved better than what was available. And so um I don't think
Speaker:Bitcoin is at I mean again I I don't want to diminish the importance of
Speaker:Bitcoin as a superior form of money and as a superior asset and I am dedicated
Speaker:fervently to Bitcoin and Bitcoin's success and at the same time um
Speaker:the way we view Bitcoin is the way we view everything.
Speaker:It's an asset. It's a type of it's a
Speaker:form of wealth that usually means something to the whole the
Speaker:owner of it. And we spent
Speaker:the better part of three decades where our focus was on helping families with
Speaker:significant wealth. protect that wealth, maintain privacy around that wealth,
Speaker:achieve some level of reasonable tax efficiency around that wealth, and
Speaker:create a form of scaffolding that will support their family as their family
Speaker:grows through time. That's what estate planning is in in our
Speaker:view. I mean, estate planning takes the form of various trusts and other LLC's
Speaker:and partnerships and other entities, all that kind of lawyer stuff. But there's a
Speaker:there's a mental framework that you apply to create scaffolding to protect
Speaker:family wealth as it grows and to make sure that as that wealth continues to grow both in economic terms and in human
Speaker:capital terms as generations rise um that the scaffolding is there to protect
Speaker:it. And that's the wealth strategy side of our business. And
Speaker:that's what defines how we look at
Speaker:wealth, whatever it's based on, whether it's again inheritance, Bitcoin, private companies, crypto, doesn't matter. Um,
Speaker:we happen to have specific expertise and a passion around Bitcoin because Bitcoin, like I said, is is what brought
Speaker:us to where we are. But a lot of what makes us very different is that we didn't start out as
Speaker:an investment company. We didn't start out as a wealth management company. We didn't start out as a bunch of wealthy
Speaker:dudes who pulled our money together and started doing all this kind of cool venture stuff and that started to take
Speaker:off and we started selling subscriptions to other people and say, "Hey, come co-invest with us. We got great deal
Speaker:flow." And all that kind of bull crap that so many other family offices air
Speaker:quote claim to be around. It's like no that we don't do any of that [ __ ] It's like we build family legacies and that's
Speaker:that is what our core is. That's why we built what we built. We happen to build it in the shadow of Bitcoin for this
Speaker:first family. And because of I suspect because of my outspoken
Speaker:passion for Bitcoin and the fact that I'm uh I'm kind of hard to shut up
Speaker:sometimes, it created this flywheel. And so the more I talked about
Speaker:Bitcoin, the more I talked about legacy, the more I you know, there's nobody in the Bitcoin space talking about what
Speaker:we're talking about. And so that just created the momentum that built Bespoke
Speaker:to where it is. And along the way, those families that wanted to take their wealth seriously and wanted to build
Speaker:scaffolding around the family wealth, they say, "You know what? This Bitcoin
Speaker:has been really great to us, but there are some things we can't do with Bitcoin. We can't necessarily send our
Speaker:kids to college with Bitcoin. We can't necessarily invest in other companies with Bitcoin. Bitcoin doesn't
Speaker:necessarily directly fuel my philanthropy. And so, you know, how can
Speaker:we take this Bitcoin that's a significant part of our family wealth
Speaker:and start to peel that off in intelligent ways and then either
Speaker:reinvest in things that we also believe in that just aren't Bitcoin or that are
Speaker:um that are part of the foundation of building the world that we want to see.
Speaker:Maybe it's a cleaner world. Maybe it is a world of greater equity, whatever that
Speaker:is. And how do we how do we use the wealth that we built in Bitcoin to then
Speaker:do those other things? And it was around that need that we built the investment
Speaker:company within Bespoke. And that's what fuels the philanthropy work that we do
Speaker:with our clients. But it's, you know, it's it's it's the fact that um we
Speaker:didn't start out we didn't start this journey saying, "Hey, we're going to become this multi-billion dollar wealth
Speaker:management company." No, it's like we're just a bunch of people who are kind of
Speaker:gathered around this singular purpose of serving clients who who need service and
Speaker:helping them as comprehensively as we can, as creatively as possible, as
Speaker:authentically as possible, and help them become the truest versions of
Speaker:themselves. Build the scaffolding that as their wealth grows, it helps the rising generation become the fullest
Speaker:version of who they are. Um, that's what we built around. Matt, thank you. It was a pleasure to to
Speaker:talk about all of this today. As always, I'm left looking forward to the next conversation. Um, but thank you.
Speaker:Absolutely.